Posted by admin
July 11th, 2011
One of the most important things that you should pay attention to when launching a new website is to ensure that you install analytics tracking into each of your website pages. For the purpose of this article, I would like to discuss Google Analytics because it is Free and I personally use it for all of my websites as well as my clients’ websites.
Google Analytics, provide you with the opportunity to measure and track your website performance so that ...
Posted by admin
Alas, you have determined that your existing website is just not working for your business and you need a web redesign. Implementing a web redesign action plan will help you to ensure that you are able to accomplish the website that you envision by implementing the right strategy and tactics to bring you the results you are seeking, as well as save you valuable time and money.
To make the process smooth and efficient, I would like to share with you ...
Posted by admin
July 7th, 2011
If you are serious about growing your business employing a successful internet marketing strategy is the key. Making sure that you have a solid web presence that is consistent with your marketing message, market collateral and ongoing promotions and advertising is paramount because, your website will be the driving force behind how well your advertising and promotion converts your target customers. In most instances, whether you run tv ads, print ads, display ads, attend trade shows, or rely ...
Posted by admin
July 6th, 2011
Most business owners understand the value of a website, but it is also important for them to understand that not all websites are the same and not all websites are created equal. In order to get the results you are seeking from your website, it’s important for it to be as effective as it can be by making sure key elements are included in your website.
Here are the top 20 characteristics of an Effective Website Design.
1. The colors are reflective of ...
Posted by admin
July 5th, 2011
When considering redesigning your website it is important that you look for key characteristics in your website redesign company that will help you design and launch a new website that helps you achieve your goals, now that you have had the opportunity to evaluate the performance of your existing website. You should have a good idea of the pros and cons of your existing website and some of the positive and negative feedback that customers give so that you can ...
Posted by admin
Visitors to your website are there because they are interested in your products and/or services and they are ready to buy.
Yet most small businesses struggle with getting sales via their website because too much focus is placed on driving traffic to the website and not enough focus is placed on getting visitors to convert into a lead or a sale.
Logically, if you get 100 visitors to your website and you currently only get 5% of those visitors ...
Posted by admin
June 30th, 2011
Once you have decided that you are in need of a website for your business, you need to determine who will help you develop your website. There are many options to choose from including student designers, freelance designers, web designers and web design companies. To get the best website for your business you need to choose someone who have a lot of experience designing websites for small business and the portfolio to prove it.
Working with a professional web ...
Posted by admin
June 28th, 2011
Planning your business website design ahead will help you to clearly define both your long term and short term goals by being able to provide your web designer with an action plan of what you are hoping to achieve.
Whenever the word “plan” is mentioned it can often intimidate some people which often leads to procrastination, very often leading to a significant delay in completing the project which directly affects your bottom line.
To simplify the website planning process, here ...
Posted by admin
Embarking on a website design for your business is often very challenging for small business owners who are not technically savvy, but selecting the right website design company, can make a huge difference and make the process go smoothly and help you achieve your desired outcome.
There are a lot of web design companies and freelance web designers, but with so many of them, how do you select the right one that will provide you with the best value? Web design ...
Posted by admin
June 24th, 2011
The competitive landscape for business is changing and the internet is becoming a bigger part of that change every day. Now more than ever, with a little time and commitment businesses can use the internet to acquire new customers at a fraction of what they would normally spend on advertising. Having an effective website is an essential piece in your lead generation and customer acquisition strategy; because in many instances it is the first interaction a prospect will have with ...
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