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#1 First, think about the words that describe your business or what your prospective and existing customers will use to describe your business. This is just a start. The goal is to get as specific as you can with your...
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If you have a website, chances are your goal is to use it to generate more business. One of the most effective and affordable ways to do so is to market your business via search engines using search engine optimization...
Perhaps I sound like a broken record, but it’s because it really works. Your website is a marketing tool that is built to work in unison with your other marketing efforts. Building a website alone won’t bring you results. But...
If you own a website, you have probably heard about Sitemaps. Typically, Sitemaps were used mainly to direct your human visitors to the pages of your website and were typically formatted in html. Today, Sitemaps are used to get search...
The internet offers the opportunity for small businesses to level the playing field with bigger competitors, but yet many small business owners fail to take advantage of this opportunity by not paying attention to their image and branding. Perception is...
Very often, web and internet marketing terminology is foreign to business owners, in order to alleviate this issue, I would like to share with you a few key terms, that you should become familiar with, because it is paramount to...
Getting a website design is not about you. It’s about your website visitors, and what you can do to make it easy for them to do business with you. When a visitor gets to your website, if they are not...
Driving qualified traffic to your website is only piece of the internet marketing puzzle. Your website must be setup to get your visitors to take action. An effective website design fuses creative graphics with technology and strategic placement of your...
Naturally, as the owner of a business website, your first instinct is to drive traffic to your website after your website design or website redesign. But when you have successfully driven qualified traffic to your website and those visitors don’t...
Gone are the days where you need to have a brick and mortar store in order to run a successful retail business, and welcome to the world of ecommerce.The success of taking your retail business online starts with a solid...