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Four steps getting a website for your business. 1. Identify the goal for your website Is it to sell a product or service? Is it to provide information to customers and prospects? Is it to support an advertising campaign? Is...
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Put Your Marketing In Action These days, relying on referrals alone is a bad idea. To sustain and grow your business, you need to find a way to reach your target customers. Luckily, there is internet marketing. A great and...
Research shows people expect shopping cart links to be at the upper right side of the page, so make sure it’s there. Let them have easy access to check all the products they want to buy from you. Also, use...
The internet has made it easier than ever for new customers to find you, but search engine optimization has made it incredibly easier for you to acquire customers and compete on the same level as larger competitors. All you have...
There’s no place like Home. Make sure your “home” buttons and links are easily visible to your customers. Usual home links can be found at the top and the footer. Also have your company logo and name clickable to lead...
There are some things that most people expect to be at the left top side of the page The company logo is one of them. They also expect that when the logo is clicked on, it links back to the...
Put your search box on the right side of your page. Most people look for it there. Also, use standard call-to-action words for search buttons, such as “Search.” Yes, some companies think substituting other related words related to their business...
Everyone loves a good deal, and as a small business owner and consumer, it is important that you become aware of the new phenomenon that’s taking place. It’s Risk FREE Advertising. The new phenomenon is taking place in the local...
When it comes to your website, do you feel as confidently about the impression your website gives, as you feel when going to a meet a prospective client or when you got all dressed up for that big job interview?...
Getting a website redesign? Then consider the prime real estate space that your thank you page can be if you use it effectively. Your thank you page is the page your customers see after they have successful signed up for...